OMP – Online Marketing Program – Windermere Professional Partners Portal

WHAT IS OMP?

OMP is the WPP Online Marketing Program, designed to promote your transactions in the best light possible. The OMP will show your current and future clients professional and top-notch marketing. The blog and social media content is written by our amazing WPP copywriter who does many things to ensure your OMP is thorough, polished, and timely. Once you have submitted all the information requested (please submit everything you need and want to include in the blog all at once), then the process takes 2 full business days.

TYPES OF OMP

LISTING – Includes your listing featured on windermerepc.com home page and neighborhood page

BUY SIDE/JUST SOLD – to highlight the home, clients, story, review (requires questionnaire)

OMP ORDER DETAILS

Choose an OMP package(Required)

See package option descriptions on the graphic above.

Are you a staff member or assistant submitting on behalf of an agent?(Required)

Staff Member Name

Staff Member Email

Today's Date

Agent Name(Required)

Your Email

Your Mobile

Your Office Branch

Assistant's Name(Required)

Assistant's Email(Required)

Property Address and/or MLS Number:(Required)

Listing Detail Sheet or MLS Input Sheets:(Required)

Max. file size: 256 MB.

BUY SIDE/JUST SOLD QUESTIONNAIRE

Sold Listing Detail Sheet:

Max. file size: 256 MB.

Live Link to Sold Listing:

What is the listing you helped your client purchase? (Please include a link + address + MLS# )

When did you start working with your client? When did your client close on their home?

What was your process like when you started working with your client? (Do you first have a meeting with them to learn more about what they’re looking for? What type of intake do you do? Etc. Feel free to get detailed here as this is part of selling your services.)

What was the home search like? (How did you bring value to the home search process? What challenges came up along the way? How many homes did you have to tour before finding this one? How many offers on other homes did you make before winning this one? Etc.)

What was making an offer like? (How did you make sure your client made a strong offer? How did you prepare them to win the property? What challenges came up during the negotiation process? Etc.)

After your client's offer was accepted, what did you do to help them close?

Please share any unique challenges you encountered along the way, and share how you were able to resolve these challenges for your client. How did you bring value in this situation?

What else would you like to share about this transaction?

What is the #1 takeaway you want someone (a potential client) to have after they read this blog post?

Do you have any behind-the-scenes photos to share?

You MUST own the rights to any photos you want to use. TO ENDSURE DELIVERY, PLEASE ONLY USE WEB READY IMAGES

Web-ready images are optimized for web use by being in a web-compatible format (like JPEG, PNG, or WebP), having an appropriate resolution (often around 72 DPI), and being compressed to a small file size for fast loading. These characteristics ensure images display quickly and correctly on different devices without slowing down a website. Key characteristics of web-ready images • File formats: Use formats optimized for the web, such as JPEG, PNG, or WebP. • Resolution: Images should be set at a resolution suitable for screen display, typically 72 dots per inch (DPI). • Dimensions: Resize images to a reasonable pixel width, generally around 1000 pixels wide for photos, to match how they will be displayed on a screen. Logos and icons can be smaller, often between 100 and 600 pixels wide. • File size: Compress images to reduce their file size, which improves page load speed. Aim for a file size that is as small as possible without a significant loss of quality, though file sizes can vary based on content. Why web-ready images are important • Faster loading times: Smaller file sizes mean web pages load more quickly, leading to a better user experience. • Improved website performance: Faster loading times can positively impact search engine rankings and overall site health. • Appropriate display: Optimized images ensure visuals appear correctly on a variety of devices, from desktops to mobile phones.

Drop files here or

Accepted file types: jpg, gif, png, pdf, Max. file size: 256 MB.

LISTING OMP PACKAGE

Link to live listing:

Date listing will go live:

Link to your video file:

Paste the link to the original video file where you have it stored (i.e. Dropbox, Google Drive, YouTube etc)

Link to download photos:

Paste the link to the original photo files where you have it stored (i.e. Dropbox, Google Drive, photographer's link)

Or upload your photos.

You MUST own the rights to any photos you want to use. TO ENDSURE DELIVERY, PLEASE ONLY USE WEB READY IMAGES

Web-ready images are optimized for web use by being in a web-compatible format (like JPEG, PNG, or WebP), having an appropriate resolution (often around 72 DPI), and being compressed to a small file size for fast loading. These characteristics ensure images display quickly and correctly on different devices without slowing down a website. Key characteristics of web-ready images • File formats: Use formats optimized for the web, such as JPEG, PNG, or WebP. • Resolution: Images should be set at a resolution suitable for screen display, typically 72 dots per inch (DPI). • Dimensions: Resize images to a reasonable pixel width, generally around 1000 pixels wide for photos, to match how they will be displayed on a screen. Logos and icons can be smaller, often between 100 and 600 pixels wide. • File size: Compress images to reduce their file size, which improves page load speed. Aim for a file size that is as small as possible without a significant loss of quality, though file sizes can vary based on content. Why web-ready images are important • Faster loading times: Smaller file sizes mean web pages load more quickly, leading to a better user experience. • Improved website performance: Faster loading times can positively impact search engine rankings and overall site health. • Appropriate display: Optimized images ensure visuals appear correctly on a variety of devices, from desktops to mobile phones.

Drop files here or

Max. file size: 256 MB, Max. files: 6.

BRANDED GRAPIC

Option 1

Option 2

Option 3

Option 4

Load your own graphic(Required)

Max. file size: 256 MB.

FACEBOOK EXTRAS

Boost Options:

Targeted Demographic Preference:

Options are limited due to discrimination laws.

Interests | Lifestyle | Hobbies | Local Businesses:

SOCIAL MEDIA ACCOUNT ACCESS

Usernames and passwords will be required for us to do any posting to your social media accounts.

Your Facebook Username:(Required)

Your Facebook Password:(Required)

Your Instagram Username:(Required)

Your Instagram Password:(Required)

NOTES

IMPORTANT: IF YOU HAVE EXTRA DETAILS ABOUT THE LISTING YOU WOULD LIKE REFLECTED IN THE BLOG/SOCIAL POSTS, PLEASE SUBMIT IT NOW. ADDITIONS TO THIS REQUEST MAY RESULT IN A LONGER TURNAROUND TIME.

Special Notes

Include anything you want to make sure is mentioned in your post/blog, requests to send for review first, notes regarding when photo/video will be ready, etc.

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